Our work is based on Jeff’s more than 3 decades of sales experience and 18 years of experience managing salespeople. These, combined with his background in the theatre and stand-up comedy make Jeff uniquely qualified to train people in a way that engages and entertains but, most importantly, gets results. Our workshops are practical and the techniques we share are immediately implementable.

Our philosophy is simple…in order to sell more and retain business you must provide outstanding value to your customers. At JG&A we believe that salespeople achieve the best results when they are direct and honest. Sales is a conversation, or series of conversations, leading to help someone choose to do business with you. No pressure, no persuading and no convincing. We place a great deal of emphasis on questioning skills. The best salespeople are always the best interviewers (question askers) and the best story tellers. While giving a good presentation and knowing how to close are important, the key to selling is in the questions. In fact, we believe that if you ask the right questions, and listen carefully to the answers, your prospects will tell you everything you need to know in order to sell them.

We’ve had the opportunity to teach, coach, observe, mentor and speak in front of thousands of sales professionals, from financially successful veterans to the most junior of new hires in a diverse array of industries.

Jeff delivers powerful, high-energy programs and speeches that draw on his years of experience as a performer. He is relentlessly energetic and results-driven and injects humor, passion, and a strong dose of reality into his programs. While he claims his training is not meant to be motivational, people are highly motivated after hearing Jeff as he offers them techniques and processes that help salespeople do what they do (sell) better.


 

 

 

 

 


We also work with sales managers to make them more effective at training and supporting their teams.

© 2007 Jeff Goldberg & Associates

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